Exclusive sustainable tourism marketing resources available from Tourism Yukon

Tourism Yukon would like to make the following reports available to Yukon's tourism stakeholders. If you would like to receive a pdf copy of one or all of the following reports, please contact Shannon.mcnevin@gov.yk.ca to request your copy.

  • The Sustainable Tourism Marketing Guide (co-authored by one of the global marketing industry 'Greats': Ogilvy PR) 28 succinct pages of understanding marketing opportunities NOW -give you simple, effective and powerful ways to create and sell sustainable tourism products
  • Sustainable Destination Marketing Guide (including getting funding; tech assistance) 49pages (inc 12pp guide to getting funding and technical assistance) Innovative, out of the box thinking helping to create effective, innovative marketing campaigns.
  • Sustainable Destination Report (with a contribution from one of the destination 'Greats': Mariette du Toit Helmbold CEO of Cape Town Tourism) 36 power packed pages of experience, understanding and application plus a bunch of case histories - find out how it's done - have the same success.