Destination Yukon Summer Campaign 2011
Promoting Yukon's wealth of summer offerings, Tourism Yukon's 4-month summer campaign launched with the following 10-second spots during the Hockey Day in Canada broadcast:
Online promotion will feature a combination of big box and leaderboard ads:
And print ads will feature promotion of summer packages:
TravelYukon The #DawsonCity Music Festival has announce the 2013 line-up! #yukon t.co/APfrlUGF0L
TravelYukon #Yukon's Alaska Highway is stunning, but even more memorable than the road trip itself are the people t.co/UlqdpWWI9C by @guardian
TravelYukon @MzZoomer We're looking forward to welcoming you to the #Yukon!
Yukon is world renowned as a legendary land imbued with gold rush history, frontier spirit and first nation culture. Listen to what fellow media travellers have to say about Yukon.